The contract which has DB Records partner with Sony Music Entertainment was said to be worth millions of dollars. The terms of the contract show D’Banj displaying his business acumen as he did not only get a multi-album, worldwide exclusive contract but also brought in other artists and producers through his own Music Label DB Records.
Some others who were part of the deal through D’Banj’s Label are Kayswitch (D’Banj’s younger brother), J.Sol, Jay Sleek and DeeVee (Producers).
Sony Music Entertainment considered it a breakthrough to have sign on D’Banj and the others to the multinational Music Label.
“The breakthrough deal also includes a multi-album, worldwide exclusive contract with emerging Nigerian singer-songwriter, Kayswitch and a strategic partnership with D’Banj’s Nigerian record label, DB Records, whose catalog includes artists and producers such as J.Sol, Jay Sleek and DeeVee”. The official statement read.
According to the official statement proudly announcing their signin of the Nigerian megastar, D’Banj to its RCA Africa Label, stated that the contract landmarks a historic moment in the Global Recording Company.
“Sony Music’s RCA Records label hosts a family of global superstar artists and a catalog of music, which includes some of the most important recordings in history. The signing landmarks a historic moment, which sees Africa’s number one superstar artist, D’Banj, join Africa’s number one music and entertainment company Sony Music”.
Furthermore, “Partnering with D’Banj is a seminal event for us at Sony Music Entertainment Africa. We’ve always admired his talent and to be able to assist with bringing D’Banj’s music to millions of fans, established and new, across the continent is an honour for us.”
Article by Dele Onabanjo
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